Help! My Facebook Ads Suck: Second Edition (Help! I’m an Author 2) by Mal Cooper and Jill Cooper. Discover the synopsis, ratings and reviews, and learn more about the authors.
Help! My Facebook Ads Suck: Second Edition (Help! I’m an Author 2) by Mal Cooper and Jill Cooper. Before getting an insight into the book, let’s say a few words about the authors.
About Mal Cooper
Malorie Cooper is an NYT Bestselling fiction author who was able to bring her fiction books to a broad audience and become a full-time writer thanks, in large part, to advertising on Facebook.
A software veteran of twenty years, Mal has owned several small businesses and worked for a number of startups. She has been that rarity, an engineer that worked closely with marketing departments to ensure that products were built to match customer needs and then also helped in their marketing.
As such, Mal is both tech-savvy, and marketing-capable. Combined with her love of writing, she has been able to craft and tune many, many dozens of Facebook ads to provide ROI as high as 500% on items as inexpensive as e-books.
Malorie has a teacher’s heart and has shared a lot of this information freely, but wants to offer it in books so that it can reach a wider audience and help more people.
About Jill Cooper
Let’s take a closer look at the book now (published in December 2019).
Help! My Facebook Ads Suck: Second Edition (Help! I’m an Author 2) by Mal Cooper and Jill Cooper, synopsis:
Learn how to make great ads, and quickly spot the lemons.
Second Edition updated with new strategies such as audience stacking, personalized audience creation, and more.
Have you put up Facebook ads to sell your books time and time again, only to spend a pile of money and not see any sales?
You’re not alone. We were there too, but now we’ve have quit our day jobs and make a living selling fiction. Both our initial successes and the sustainability of our book sales have come from Facebook ads.
In this book, you’ll learn how to find the cost per click and sales volumes you’ll need to hit to know if an ad is profitable. You’ll learn how to target your ads and how to tweak them for maximum returns by age, gender, region.
You’ll see how to write plot-based ads, character based ads, pure marketing ads, the whole bit.
Stop losing money every time you run an ad and instead turn them into book-selling machines.
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